Century Communities
branding / print / digital / marketing
Art Direction: Lindsey Pillow
Client: Century Communities
My role requires me to collaborate with the corporate marketing team to create cohesive print and digital materials that support sales and brand initiatives across platforms. I’ve helped implement our refreshed brand identity by designing product collateral, social media graphics, and marketing templates, while also organizing and maintaining design systems to ensure consistency and efficiency company-wide.
Email marketing
Email marketing is a powerful tool for Century Communities to engage homebuyers with personalized, timely updates on new communities, promotions, and the homebuying process. It builds trust and drives conversions by delivering valuable content directly to our audience’s inbox.
Flyers
I've designed both print and digital flyers for Century Communities.
Now Available posters are used off-prem to announce beer release dates.
Event posters are designed as templates for Sales Team members to use.
Case Cards are printed signage that slides between cases of beer.
Price Signs are created to sit by the product in stores.
Miscellaneous projects
In between branding-related projects, I worked on merchandise design, environmental signage, menus, and more!
Designed Brooklyn Brewery's official NYC Pride shirt.
On-prem documents used in the Tasting Room such as menus, product related documentation, and misc. projects
For Brooklyn Brewery's 35th Anniversary I was tasked with designing a review infographic and signage for the party.
Images of signage from the 35th Anniversary party.